Client: Hubbell Canada

Challenge: Hubbell Canada, an electrical components manufacturer always has sales agents on the road. They are continuously trying to communicate the benefits and applications of their products to customers by way of promotional literature. The challenge for Hubbell Canada was being able to give their customers the product literature they needed without having to distribute large quantities of the product literature to all of the sales representatives; with the size of their product line, this would simply not be possible.

Solution: Using our web application services, an internal solution was developed which would allow field representatives to order the necessary literature from the distribution centre and have it delivered right to their customers' location. This application had to take into account that certain literature items were available in limited quantities to the representatives. It also had take into account that the sales team, administrative staff and distribution facility were not all in the same location.

Results: All of Hubbell Canada's sales representatives now order literature from the internal application. This has made it possible for Hubbell to limit the amount of literature wasted as sales representatives will not be given excess literature while others may not be given enough; this ensures that all representatives can be as effective as possible throughout the sales process.

While this solution has made the sales representatives more effective, it has also streamlined communications as it connects them with both the distribution facility and administrative staff. It also enforces policy by ensuring that only authorized sales representatives are allowed to order from their respective quantity limits on certain literature items.

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